What order should you do skin care? The correct order is generally: cleanser, toner, serum, moisturizer, and sunscreen (in the morning). At night, you can add a retinoid or exfoliating treatment after cleansing and toning. This order ensures each product absorbs properly and delivers its intended benefits. Figuring out the best order for skincare products can seem complicated, but it doesn’t have to be. Let’s dive into creating the optimal skincare order for your skin type and concerns.
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Why Layering Skincare Products Matters
Layering skincare products in the right sequence is vital for two key reasons:
- Skincare Ingredient Absorption: Applying products in the correct order allows each ingredient to penetrate the skin effectively. Thinner, water-based products should go on first, followed by thicker, oil-based formulas. This ensures that lighter products aren’t blocked from reaching the skin.
- Maximizing Product Effectiveness: When products are applied in the wrong order, some may not work as well. For example, applying a heavy moisturizer before a serum can prevent the serum from penetrating the skin.
The Essential Skincare Routine Steps: A Breakdown
Let’s break down each step in a basic skincare routine and discuss the proper skincare layering technique.
Step 1: Cleanser
This is always the first step.
- Purpose: Removes dirt, oil, makeup, and other impurities.
- When to Apply Specific Skincare: Morning and night.
- How to Apply: Wet your face with lukewarm water. Gently massage the cleanser onto your skin in circular motions. Rinse thoroughly with lukewarm water and pat dry.
- Types:
- Gel Cleansers: Good for oily or combination skin.
- Cream Cleansers: Best for dry or sensitive skin.
- Foam Cleansers: Suitable for normal to oily skin.
- Oil Cleansers: Effective for removing makeup and suitable for all skin types, even oily skin.
Step 2: Toner
- Purpose: Balances the skin’s pH, removes any remaining impurities after cleansing, and preps the skin for better absorption of subsequent products.
- When to Apply Specific Skincare: Morning and night, after cleansing.
- How to Apply: Apply a small amount of toner to a cotton pad and gently sweep it across your face and neck. Alternatively, you can pour the toner into your hands and pat it directly onto your skin.
- Types:
- Hydrating Toners: Contain ingredients like hyaluronic acid or glycerin.
- Exfoliating Toners: Contain AHAs (alpha hydroxy acids) or BHAs (beta hydroxy acids).
- Balancing Toners: Help to restore the skin’s natural pH.
Step 3: Serum
Serums deliver concentrated doses of active ingredients.
- Purpose: Targets specific skin concerns such as wrinkles, dark spots, dryness, or acne.
- When to Apply Specific Skincare: Morning and night, after toning.
- How to Apply: Apply a few drops of serum to your fingertips and gently pat it onto your face and neck.
- Common Serums:
- Vitamin C Serum: Brightens skin and provides antioxidant protection.
- Hyaluronic Acid Serum: Hydrates and plumps the skin.
- Retinol Serum: Reduces wrinkles and improves skin texture (use at night).
- Niacinamide Serum: Reduces redness and minimizes pores.
Step 4: Eye Cream
The skin around your eyes is delicate.
- Purpose: Hydrates, reduces dark circles, and minimizes fine lines around the eyes.
- When to Apply Specific Skincare: Morning and night, after serums.
- How to Apply: Gently dab a small amount of eye cream around the eye area using your ring finger.
- Key Ingredients: Peptides, caffeine, hyaluronic acid.
Step 5: Moisturizer
- Purpose: Hydrates and softens the skin, creating a protective barrier.
- When to Apply Specific Skincare: Morning and night, after serums and eye cream.
- How to Apply: Apply a generous amount of moisturizer to your face and neck, massaging it in until fully absorbed.
- Types:
- Lightweight Moisturizers: Good for oily or combination skin.
- Rich Moisturizers: Best for dry skin.
- Gel Moisturizers: Suitable for all skin types, especially during summer.
Step 6: Sunscreen (Daytime Only)
- Purpose: Protects the skin from harmful UV rays, preventing sunburn, premature aging, and skin cancer.
- When to Apply Specific Skincare: Every morning, as the last step in your skincare routine. Reapply every two hours when exposed to sunlight.
- How to Apply: Apply a generous amount of sunscreen to all exposed skin, including your face, neck, and ears.
- Types:
- Mineral Sunscreens: Contain zinc oxide or titanium dioxide.
- Chemical Sunscreens: Contain chemical filters that absorb UV rays.
- Broad-Spectrum Sunscreens: Protect against both UVA and UVB rays.
Morning Skincare Order vs. Evening Skincare Sequence
The morning skincare order and evening skincare sequence have slight differences to accommodate your skin’s needs at different times of the day.
Morning Skincare Routine
- Focus: Protection and hydration.
- Order:
- Cleanser
- Toner
- Serum (Vitamin C or antioxidant serum)
- Eye Cream
- Moisturizer
- Sunscreen
Evening Skincare Routine
- Focus: Repair and renewal.
- Order:
- Cleanser (Double cleanse if wearing makeup)
- Toner
- Serum (Hyaluronic Acid, Niacinamide)
- Retinoid (Retinol or Tretinoin – use 2-3 times per week, if new to it, start with once a week)
- Eye Cream
- Moisturizer
Adapting Your Routine to Your Skin Type
The basic skincare routine remains the same, but you can adjust product choices to suit your skin type:
Skin Type | Cleanser | Toner | Serum | Moisturizer |
---|---|---|---|---|
Oily | Gel or foam cleanser | Alcohol-free toner with BHA | Niacinamide serum, Salicylic acid serum | Lightweight, oil-free moisturizer |
Dry | Cream or oil cleanser | Hydrating toner | Hyaluronic acid serum, Squalane serum | Rich, hydrating moisturizer |
Combination | Gentle gel or cream cleanser | Balancing toner | Hyaluronic acid serum, Vitamin C serum | Lightweight moisturizer for daytime, richer at night |
Sensitive | Fragrance-free, gentle cleanser | Soothing toner with chamomile | Ceramides serum, Centella Asiatica serum | Hypoallergenic, fragrance-free moisturizer |
Acne-Prone | Salicylic acid or benzoyl peroxide cleanser | Toner with salicylic acid or tea tree oil | Salicylic acid serum, Retinoid serum (at night) | Non-comedogenic, oil-free moisturizer |
Deciphering the Role of Exfoliation and Masks
Exfoliation and masks are important, but they don’t fit into the daily core routine.
Exfoliation
- Purpose: Removes dead skin cells, revealing brighter and smoother skin.
- Frequency: 1-3 times per week, depending on your skin type and the type of exfoliant.
- Types:
- Physical Exfoliants: Scrubs with beads or grains.
- Chemical Exfoliants: AHAs (glycolic acid, lactic acid) and BHAs (salicylic acid).
- When to Use: After cleansing, before toner.
Masks
- Purpose: Provide targeted treatments such as hydration, purification, or brightening.
- Frequency: 1-2 times per week.
- Types:
- Clay Masks: Absorb excess oil and impurities.
- Sheet Masks: Hydrate and nourish the skin.
- Exfoliating Masks: Contain enzymes or acids to remove dead skin cells.
- When to Use: After cleansing and exfoliation (if exfoliating), before toner.
Special Considerations
- Retinoids (Retinol, Tretinoin): Apply at night, after cleansing and toning, before moisturizer. Start with a low concentration and use 1-2 times per week, gradually increasing frequency as tolerated. Always use sunscreen during the day when using retinoids.
- Acids (AHAs, BHAs): Apply after cleansing and toning, before serums. If using both AHAs and BHAs, alternate them on different nights to avoid irritation.
- Oils: Apply after moisturizer, as they can penetrate moisturizer but not the other way around.
Tips for Applying Skincare Correctly
- Start Thin, Go Thick: Always apply products from thinnest to thickest consistency.
- Wait Between Layers: Allow each product to fully absorb before applying the next. This usually takes about 30 seconds to a minute.
- Less is More: Use the recommended amount of each product. Overusing products can lead to irritation or reduced effectiveness.
- Patch Test New Products: Before incorporating a new product into your routine, test it on a small area of skin to check for any adverse reactions.
- Be Gentle: Apply products with gentle, upward motions to avoid pulling or stretching the skin.
Fathoming Skincare Ingredient Absorption
Here’s how different skincare ingredients are absorbed:
- Water-Based Ingredients (Hyaluronic Acid, Glycerin): Easily absorbed into the skin, especially when applied to damp skin.
- Oil-Based Ingredients (Squalane, Jojoba Oil): Form a protective barrier on the skin, helping to lock in moisture.
- Active Ingredients (Retinoids, AHAs/BHAs): Require proper pH levels to penetrate effectively. Applying them after cleansing and toning helps ensure optimal absorption.
- Large Molecule Ingredients (Collagen): Don’t penetrate the skin deeply but can provide surface-level hydration and plumping.
Building Your Custom Routine
Here’s an example of how to create a personalized routine:
Skin Type: Oily and Acne-Prone
Concerns: Acne, large pores, excess oil
Morning Routine:
- Cleanser: Salicylic Acid Cleanser
- Toner: BHA Toner (Salicylic Acid)
- Serum: Niacinamide Serum
- Moisturizer: Lightweight, Oil-Free Moisturizer
- Sunscreen: Oil-Free, Broad-Spectrum Sunscreen
Evening Routine:
- Cleanser: Salicylic Acid Cleanser (Double cleanse if wearing makeup)
- Toner: BHA Toner (Salicylic Acid)
- Serum: Retinoid Serum (start with 1-2 times per week)
- Moisturizer: Lightweight, Oil-Free Moisturizer
Weekly Treatments:
- Clay Mask (1-2 times per week) after cleansing and before toning
Troubleshooting Common Issues
- Product Pilling: This can happen when products don’t absorb properly or when too many products are applied at once. Try using less product and waiting longer between applications.
- Irritation: If you experience redness, itching, or burning, discontinue use of the product and consult with a dermatologist.
- Breakouts: Introducing too many new products at once can cause breakouts. Introduce new products one at a time to identify any potential triggers.
Grasping the Importance of Consistency
Consistency is key to seeing results from your skincare routine. It takes time for products to work, so stick with your routine for at least a few weeks before evaluating its effectiveness. Be patient and adjust your routine as needed based on your skin’s response.
FAQ
Q: Can I skip toner?
A: Yes, you can skip toner if you prefer, especially if you use a pH-balanced cleanser. However, toner can help balance your skin’s pH and remove any remaining impurities, so it can be a beneficial step for some people.
Q: What is double cleansing?
A: Double cleansing involves using an oil-based cleanser first to remove makeup and sunscreen, followed by a water-based cleanser to remove any remaining impurities. This is especially beneficial for those who wear heavy makeup or have oily skin.
Q: Who is more likely to benefit from a multi-step routine?
A: People with multiple skin concerns or those looking to achieve specific results may benefit from a multi-step routine. However, a simpler routine can be just as effective for maintaining healthy skin.
Q: What if my skin is reacting to a new product?
A: Stop using the product immediately and consult with a dermatologist. It’s also a good idea to patch test new products before applying them to your entire face.
Q: When to apply specific skincare like prescription medications?
A: Prescription medications, such as topical antibiotics or prescription-strength retinoids, should be applied as directed by your doctor. Generally, they are applied after cleansing and toning, before other serums or moisturizers.
By following this comprehensive guide, you can create a skincare routine that’s tailored to your specific needs and helps you achieve healthy, glowing skin. Remember to be patient, consistent, and always listen to your skin!

I’m Carrie Kelly, the creator behind Gotham Beauty Lounge. Beauty is my passion, and I’ve made it my mission to bring you all the latest trends, expert tips, and honest reviews to help you elevate your beauty game. With a love for all things bold, edgy, and elegant, I believe makeup is an art form, and skincare is self-care. On my blog, I share my personal experiences, favorite products, and advice for embracing your unique beauty. Join me on this exciting journey to feel confident, empowered, and, most importantly, to always look and feel your best!